Enterprise & Marketing

What is the main aim of the course?

This course is designed to enable students to develop important soft skills in preparation for working life, such as, Communication, Presentation and Organisational skills. It will also  give students insight vital to starting and running a business successfully.

What will you learn?

You will learn:
• how to apply real life business techniques to understand your customers and develop a product
• how businesses attract and keep their customers
• how to research and design your own business proposal – complete with facts and figures
• how to research potential customers, present data and act on feedback
• how to prepare a business proposal and pitch your idea
• how to develop a brand identity and promote your product

How is the course assessed?

1 external exam at the end of year 11 and 2 pieces of course work in Year 10.

How does this course connect to the world of work and allow students to reach ambitious destinations?

You’ll develop a range of skills including:

• analytical skills
• creative thinking
• digital presentation skills
• research and planning
• problem solving
• verbal communication and presentation skills.

By developing applied knowledge and practical skills in setting up and running a successful business enterprise, this course will help give you the opportunity to
progress on to A Level Business, a Cambridge Technical in Business, a T Level in Digital Business, or an apprenticeship before starting university or work. 
Careers in Business could take you anywhere – from working in top city offices to launching your own business and being an entrepreneur.

Who do you need to contact if you have any further questions about this course?

Niall Walters nwalters@srwa.co.uk